Skin By Design: ZIIP

Melanie Simon, an LA-based celebrity electrical esthetician and skincare entrepreneur is breaking barriers and innovating the industry with her invention known as ZIIP. It was just five years ago when she decided to translate her passion and expertise into what is now a beauty empire. Simon has over 20 years of experience in this industry and proudly built her flourishing business from the ground up.  The ZIIP Beauty Founder and Chief Executive Officer is the electrical skincare expert to keep an eye on.

Before ZIIP, Simon spent much of her early career flying all over the world for her clients who were obsessed with her renowned electrical facial treatments. A single session works instantaneously and consistent treatments have cumulative results. These treatments work to stimulate facial muscles, collagen, and adenosine triphosphate (ATP) cell growth. Incorporating electrical facials into any regime creates a more luminous and youthful look even after just one session. Simon’s impressive list of clients features women with some of the most coveted skin in Hollywood including Priyanka Chopra, Jennifer Aniston, and Eva Mendes. With celebrities vouching for Simon and her work she was eventually racking up a seven-month waitlist. While her skills brought in committed and consistent clientele, Simon needed to find a way to help them maintain their skin utilizing the same electrical technology used in her treatment sessions. She needed something that could deliver the same powerful results without having to wait months for an appointment. 

Over the years, she recognized that certain waveforms create certain results. She started observing the strengths of the currents in the tools she used and worked on a way to incorporate her treatments into a more mobile, compact, easy-to-use device. Eventually, Melanie decided to come together with her childhood friend and electrical engineer David Mason to create ZIIP. With Mason’s expertise, Simon was able to bring her vision to life by designing an innovative device that incorporates powerful micro and nano current technology at the touch of a button. 

The ZIIP device is highly unique as the first and only device of its kind that operates through an app. It allows users to select from multiple treatments that comes with video guides featuring Melanie who walks you through the process every step of the way. There’s no need to be a pro to achieve amazing results with ZIIP ZIIP usage is extremely user-friendly and highly effective with results visible in as little as one session. For long-term impact, Melanie recommends consistent usage of about 2-3 times a week. As of now, the device features ten different treatments that customize electrical currents targeted to specific skin concerns. Treatments run from as short as two minutes to as long as twelve and can even be combined to focus on multiple concerns. Utilizing both micro and nanocurrent technology, this device works to sculpt, lift, and tighten, as well as to target acne, and hyperpigmentation. The ZIIP operates with the use of a conductive gel that is applied generously to the face and neck. The gel works as a link and is key to the penetration of currents in the skin. ZIIP offers three different gels that also work as intensive masks to hydrate and soothe the skin throughout the treatment.

ZIIP popularity has grown exponentially over the years. It’s been picked up by Barney’s NY, Saks, Bergdorf Goodman, Neiman Marcus, Revolve, Net-A-Porter, and many other prominent retailers. ZIIP has also become a staple beauty tool for any beauty enthusiast. Melanie herself loves ZIIP and finds herself feeling her very best when she is consistently using it. 

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